Tocci | Week 10 Response

1. This article layout has a very clean, organized look. The copy content is perfectly aligned within the grid system and thus easily readable. The two column setup works for this particular page, as it breaks the content into readable chunks without making the content too disjointed. The photo on the right fills up the entire space, providing a nice visual contrast from the organized feel of the left-hand page.

2. Again, the two column system makes the content readable and prevents the copy from becoming overwhelming. The aligned text is easy to follow down the page, and works in tandem with the size of the copy to lead a reader's eye through the article.

3. The structure on the content page and lack of structure in the photo work together to engage the reader. The content is organized, clean, and easy to read, and the visual is engaging and interesting and provides the reader with a reason to read the story.

4. I think there is positive tension here, as the headline is large and tightly kerned, but the vivid summer colors and relaxed atmosphere of the photo set the tone for the story. The two columns do not create tension, because two columns in a magazine is laid-back and does not overwhelm readers with text.