Thursday, April 1, 2010

Week 10:Grid System|Shaer


1. Discuss the grid system in place. How well do the designs work within the boundaries, or even by breaking boundaries of the grid? This magazine layout utilizes a three-column grid system. The main image works against the boundaries and bleeds off of the page. The remaining designs and text on the page work well within the boundaries maintaining a modern, clean, and easy to read look. 

2. How does the grid in your example aid the reader or user? This layout aids in viewer readability. The image of the football coming out of the basketball on the bottom of the page creates a visual gestalt, leading the reader’s eyes around the page. The grid makes the layout simple, aesthetically pleasing and assists in attracting the reader's eye to the crucial parts of the magazine layout.

3. Does it engage them with its structure or lack thereof?  As previously mentioned, the grid system engages the reader by creating a visual gestalt especially with the text wrap around the enlarged picture of the football coming out of the basketball and the varying text weights in the article. It is very appealing at a first glance and I feel that it entices you to read the article. I also feel that there is a proper balance of white space, which also attracts and aids the reader.

4. Does it cause tension, either positive or negative? I think the three-column layout creates positive tension because it corresponds to the large image and divides the text into manageable sections. 

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